Traction Hero Social Images
We love building out Traction Hero illustrations for our launch
Traction Heroes!
Lisa Clapper from the Yay Collective, one of the many talented folks helping to bring Traction Hero to life
Traction Hero Characters
Traction Hero's characters coming to life
Beledor Featured Artists Videos
A video showing off our top artists of the month.
Beledor Vietnam Collection Release
This video showcases a collection of oil paintings we acquired from Hanoi.
Beledor Launch Video
The making of Beledor video
Beledor Artist Feature
A Beledor Campaign highlighted very talented San Francisco artist, Nikki Vismara
Beledor Artwork Installation
Gorgeous Beledor artwork installed in a client home in San Francisco
Beledor's Website
Beledor.com launched!
Beledor Artists
Beledor's art curation team with the very talented artist, Juliana Coles, and her sisters - an incredible trio!
Beledor Art Pop Up
Beledor's first art pop up showcased artwork from over 15 original artists
Secret Ingredients Cookbooks
Secret Ingredients sold two lines of family cookbooks. Heirloom cookbooks (pictured) were launched as an initial product offering in 2015 and started at $195. Our smaller Keepsake Cookbooks started at $29.95.
Secret Ingredients Front-End
Secret Ingredients' website allowed customers to enter all of their recipes and photos and customize their cookbooks. Because all of their recipes were stored, we saw many repeat orders for every occasion - from weddings to Mother's Day and more!
Secret Ingredients' Customer Acquisition
A main component of our marketing efforts was national, consumer PR. It worked beautifully with morning shows! Here I am filming a 5 minute slot on DayTime which aired throughout the Southeast multiple times.
Scrappy Face Videos
For my agency, Scrappy Face, we loved making fun videos to send our clients and fans! This was a custom video our Creative Director, Zak Alexander, made for Halloween.
Scrappy Face Culture
The Scrappy Face team was over 20 contractors, and we were known for our culture! Scrappy, creative, and great communicators :)
Scrappy Face Brand
We created a really fun brand for Scrappy Face. It was influenced by the London street art movement with a Seattle tech feel. Clients loved our brand!
Scrappy Face Clients
Scrappy Face had a broad spectrum of clients - from tech to automotive and everything in between. We loved when clients visited our office!
Scrappy Face celebrations
The Scrappy Face team had lots of fun celebrating birthdays!
Fun in the Scrappy Face office
Another celebration with the Scrappy Face team
Tech Accelerator Graduation
We started with 38 and only 7 made it to graduation!
Thinknear Website
I created a new website for Thinknear in 2015 that was designed to be a demand gen machine! Leads, downloads, and page views went way up after launching this site. We also won a Davey award for the website design.
Thinknear Cakes for All!
To celebrate the website launch, we sent out cakes to all of our offices. A very fun way to celebrate with the team!
Ad Week 2015
We carried our new website design through our booth at New York AdWeek in 2015. My team gave out multi-colored Baked by Melissa's cupcakes along with swag.
BrandSoHard
Joann on my Thinknear team coined this hashtag for our team!
Beledor Logo Concepts
I worked with one of my favorite designers on the Beledor logo. We had a great time with the color swirl concept - taken from both a booth we loved at San Francisco's FOG Art Fair and the old school Slap Stix candy.
Beledor Logo Evolves
Beledor was to be a very upscale art app, so we quickly learned the logo would have to go dark to convey that luxury. We kept the swirls to use on print materials and as a brand asset throughout all marketing materials.
Beledor App Mockup
This is an app mockup we created and used in pitch and sales materials.
Aptascan
Aptascan is a startup I currently advise. This is a photo from one of our happy hour meetups.
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